Singapore - BMW has been appointed the official car partner of ART SG, Southeast Asia’s largest ever art fair and Asia Pacific’s biggest art fair launch in a decade.
Through newly-appointed BMW dealer Eurokars Auto (EAPL), the brand will sponsor 12 iX electric crossovers to chauffeur VIPs throughout the event, which runs from 12 to 15 January 2023 at the Marina Bay Sands Expo and Convention Centre.
“For almost 50 years, the BMW Group has initiated and engaged in cultural collaborations worldwide, ranging from modern and contemporary art, jazz and classical music to architecture and design,” said Mr. Lars Nielsen, Managing Director, BMW Group Asia. “As the Official Car Partner of ART SG, we are honoured to support its inaugural edition and excited to strengthen our commitment to creative cultural initiatives in Southeast Asia.”
“The BMW iX is the BMW Group’s newest technology flagship. Built purely for electric mobility, this model delivers a premium experience unparalleled in its segment. With its progressive design and an interior devoted to luxurious spaciousness, we are confident that it is the perfect companion for distinguished guests who are looking forward to a relaxing, comfortable and sustainable ride around Singapore,” said Mr. Jason Lim, Managing Director, Eurokars Auto, an official authorised dealer for BMW in Singapore.