BMW appointed Official Car Sponsor for the 2021 Singapore International Energy Week

By jaytee, 28 October 2021

Singapore - BMW has been appointed as the Official Car Sponsor for the Singapore International Energy Week for the fifth year in a row.

The Singapore International Energy Week (SIEW) is an annual conference organised by the Singapore Energy Market Authority (EMA), ensuring a reliable and secure energy supply for the masses as well as promoting effective competition in the energy market.

First established in 2008, the event is a platform for the world’s energy thought leaders in the political, industrial and academic sectors to share insights as well as discuss key energy issues and their impact on Asia.

“Sustainability has long been an established part of the corporate culture at the BMW Group,” Said Lars Nielsen, Managing Director of BMW Group Asia. “Therefore, it is an honour for BMW to continue our long-standing collaboration with SIEW as its official car sponsor for the fifth year in the row. Our ongoing support for SIEW enables BMW to do its part to help further the spirit of innovation, strengthen energy resilience and forge a greener future for us all.”

The event, happening from the 25th to 29th of October 2021, will see 45 of the latest BMW models chauffeuring VIPs and delegates around Singapore, including a range of electrified models.

“PHEVs, which are a good portion of this year’s fleet, have been a mainstay in our lineup for the past seven years in Singapore,” said Arnt Bayer, Managing Director, Performance Motors Limited. “However, we are proud to provide a select number of distinguished guests with the opportunity to experience pure electromobility in our first fully electric BMW X model – the BMW iX3. Riding in this vehicle is truly a unique experience and I promise everyone will love it!”


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